atlanta hardwood flooring

At Floor Coverings International Intown Atlanta, we work with Atlanta families to find the perfect floors for their homes. Many of our customers choose oak hardwood for their new custom flooring projects because of its timeless beauty. Approximately fifty percent of hardwood sold in the United States is oak. We carry two main varieties: white oak and red oak. Here is some more information about white oak and why it’s so popular with Atlanta homeowners.

Look and Feel

White oak is treasured for its warm aesthetic. It naturally ranges in color from beige to dark brown with a straight, predictable wood grain. Swirls are usually more subdued than in red oak or maple. The easiest way to tell white oak from red oak is by closely examining the wood for red undertones. Stains and finishes can obscure this subtle coloration, making it more difficult to identify the pink hues often found in red oak.


With a Janka hardness rating of 1,360, white oak makes for tough, dependable hardwood flooring. Coupled with its affordability, white oak is a practical investment. When maintained, it can increase property values for generations. White oak fairs well in moist environments because its pores are closed. In fact, white oak has historically been used in ships due to its ability to resist rot and decay.


White oak can add warmth to a modern décor or rustic charm to a country home. As a neutral wood, white oak excels at complementing other decorative elements. Plus, this hardwood has a lot of natural variation, which means it’s easy to find the right shade and hue for any space.

Learn More

We carry thousands of flooring options, including many varieties of white oak. Many of our Atlanta clients choose our mobile design studio option, which allows them to view flooring samples from the comfort of their homes. Call your flooring experts at Floor Coverings International Intown Atlanta today to schedule a free, in-home consultation!

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